Saturday, March 13, 2010

"Aha!" Moments

1. audiences control the show by their response.
--for example, when the audience laughs at certain content, the broadcasting company decides what the audience prefers. If it is a racial slur, they continue to air any such related content. It serves as a positive feedback.

2. a few moments of television causes our minds to be susceptible to brainwashing.
--Anything that is displayed, whether it be advertising or something as simple as a show tune, is stored in the brain and absorbed immediately as true. We are forced to like everything we see.

3. bibliophile
--I learned that I am this type of reader. I prefer classes that require constant reading and writing.

Media Ethics/ Media Law

The First Amendment entails that Congress shall make no law respecting an establishment of religion, speech, the press, having an assembly, and petitioning the government of its grievances.
It does however create problems for the press in terms of censorship.


As of 2009, there was a new law in South Africa that censored the press.
Journalists, editors and publishers ‘not recognised' by the South African press ombudsman and ‘not adhering to its code of conduct' face the prospect of being jailed for five years or a fine, or both, if they fail to submit their copies or material prior to publication or broadcast, exhibition or distribution to the Films and Publications Board (FPB) for approval. This is according to the newly-signed Films and Publications Amendment Act 3 of 2009.
The aim is to check if the material contains sexual conduct which violates or shows disrespect for the right to human dignity of any person, degrades a person, constitutes incitement to cause harm, advocates propaganda for war. The FPB also wants to ensure that the material is free from inciting violence or advocating hatred based on any identifiable group characteristic.

The Freedom of Expression Institute (FXI) says it is disappointed by the signing of bill into law, calling it problematic and adding that it violates section 16(2) of the Constitution.

FXI acting executive director Melissa Moore said last week: “The Amendment Act constitutes a grave intrusion of the right to freedom of expression. To this end we are of the view that certain sections of the Amendment Act fail dismally in giving effect to the right to freedom of expression.

"Most intrusive"

“The most intrusive element of the act is that, under the guise of the ‘protection of children's rights' the legislature has introduced a system of pre-publication censorship and self-censorship which offends against the letter and spirit of the Constitution of the Republic of South Africa.”

It is believed the law could also be used to curtail service delivery reporting and force journalists to reveal their confidential sources of information - a practice mostly used in many African countries.

This is the first time in post-apartheid SA that such a draconian media law has been introduced, and Moore said this practice will open the regulation of publications, films and games up to abuse and uncertainty and inhibit the free flow of information.

“What they fail to realise is the fact that it is not the prerogative of an organ of state to dictate to society what they may read, see, hear or do,” she pointed out.

New offence

The act also introduces a new offence in SA law, Moore said, requiring that anyone who knows of, suspects or has reason to suspect, that an offence has been or is being committed under the provisions of the Act to furnish the police with a full report of such knowledge or suspicion, failing which such person shall be guilty of an offence.

Furthermore, she slammed the law for promoting unequal treatment before the law.

She said: “It is unequivocally unfair to grant one group of publishers an absolute exemption from the requirement to submit material for classification.

“We don't imply that all publishers should be required to submit their material to the FPB for approval prior to publication. On the contrary, all publishers in the market should be similarly exempt from this requirement. To grant a group of publishers such an exemption would also grant that group an unfair market advantage over the disadvantaged group in terms of time, cost and effort.”


http://www.bizcommunity.com/Article/196/15/39677.html

Monday, March 8, 2010

Propaganda in Advertising/PR

This first image is of a M&M that is telling its viewers to vote red in the 2009 Election. The color red represents the Republican Party.
http://contexts.org/socimages/files/2009/03/m-and-m-red-propaganda-poster1.jpg
It is using the Appeals to Authority technique because it is addressing a certain group to do a certain something.

This second image is bad-naming the Pope by calling him the Anti-Christ.
http://en.wikipedia.org/wiki/File:Lucas_Cranach_-_Antichrist.png
It is using the Ad hominem technique, which is when the opponent is attacked directly and not the argument.

Electronic News

I kept a log while watching a half-hour news show on television. The stories that were reported (in order) are as follows:
-
-
-
-
-
Time allotted to the actual news
-to the commercials
-weather reports
-sports
-happy talk

The lead story was:
Publish Post

It was chosen as the lead because..

The anchor set the tone of the broadcast by...

Internet

After logging on to Wikipedia, I discovered that there are 12,674 Social Working Websites that are listed. I've heard of the Democratic Party, Marxism, and the Washington Peace Center as Social Working Websites.
Fortunately, I have never used a Social Working Website, so I cannot describe any certain situation that got me into trouble.
I do not know anyone who has used one, either.

Sunday, March 7, 2010

Television

A clip from 500 Days of Summer--http://www.youtube.com/watch?v=tgVNgYXFi_Q

The length of the video: 1:51

A description of the video
: This video is of a boy who has just experienced young love for the first time. He ends up dancing [to the song You Make My Dreams Come True] all over town while on his way to work, drawing others in to dance with him. He even draws in a bird!
the name of the corresponding chapter in our textbook: Movies: Magic From the Dream Factory

Question
: Why is an animated bird shown interacting with the character who is dancing down Main Street?

Answer
: The character is depicted as a hopeless romantic. The image of the bird is similar to the animated birds in Walt Disney's Snow White, Sleeping Beauty, and Beauty and Beast.

Magazines

The Name of the Magazine will be: Nutrition and Aging
Concept: What you should be eating to look, feel, and live better.
Readers: This magazine will be aimed at women of all ethnic backgrounds, ages 16-40 years, with topics focused on self-image and health.
Possible Competitors: Allure Magazine, Health and Fitness, Skin Inc., etc.
Possible Advertisers: Weight Watchers, Martha Stewart, Lush Cosmetics, Jamba Juice, Local Farmer's Markets, Bare Minerals and Rare Minerals, and finally, Curves.
5 possible articles featured in the premier issue:
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"Ditch the silicone – grow your own breast implants"
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"Vitamin E – powerful antioxidant protection"
-"
Do you need a calcium supplement?"
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Beauty sleep:why you need it and how to get it"
-"
Top 10 Anti-Aging Foods"
Cover
: The title of the magazine written in Indigo with a healthy food dish as the cover page.